CURTAIN RAISER: Blog Now Live Forever BNLF

An international conference on Blogging, conceptualized and hosted by IndiBlogger on 31st Oct - 1st Nov, Mumbai

Influential bloggers from the global online community are gathering this weekend at The Lalit Hotel, Mumbai to interact with the thought leaders and powerful speakers from the world’s emerging change agent- Blogging.

BLOG NOW, LIVE FOREVER

The BNLF event, as promised by the organizer’s IndiBlogger, is going to be…

- The most disruptive conference on blogging

- The only congregation of global speakers on blogging hosted in the Indian subcontinent

- Unique combination of Bloggers, Content creators, Content marketers, Agencies, Speakers and Investors in blogging among the attendees

- An event with in-depth techniques and insights from some of the most experienced in the industry

- A place where you will be finding the ways to help you build a rewarding career in blogging

...the place where every note is a keynote

Thanks to Anoop and Renie, I have had the pleasure to interact with some of the Key Note Speaker’s to understand what makes them click…

HIGHLIGHTS

 

Christoph Trappe

IMA Marketer of the Year - 2015, is a career storyteller who has worked as a journalist, a nonprofit executive, and a content marketing strategist and consultant. The Content Marketing Institute acknowledged him as a 2014 and 2015 Top 100 Most Influential Content Marketer.

Everyone is an influencer to somebody. You, too.

By the way, chasing trending stories is quite OK, as long as we have something of value to add. Being unique counts.

- Christoph Trappe: To read more, click here…

Jeff Bullas

A speaker, consultant and an internationally recognized marketing blogger who is Ranked #8 on Forbes” The World’s Top 40 Social Marketing Talent” – 2014

I would encourage any blogger to think big, be global and be true to your purpose.

Creating an online digital brand means that your voice will be heard even when we no longer breathe. So the web will indeed create a form of immortality or legacy for bloggers.

- Jeff Bullas: To read more, click here…

Arnab Ray

Blogging for more than a decade, writing three best selling books, a PhD in computer science and to top it all, a Bengali living in USA - The perfect recipe for making “Random Thoughts of a Demented Mind” the most widely read blog of the Great Bong.

I think we are. It's not perfect, and nations seldom are, but we are doing more things right than we are doing wrong (and yes we are doing a lot of things wrong).

Anything you write online stays there, it is technically immortal (unless an alien strike or a zombie apocalypse) takes the Internet down forever). Whether this immortality is always a good thing.... I am not exactly sure.

India is not perfect, and nations seldom are, but we are doing more things right than we are doing wrong

- Arnab Ray: To read more, click here…

Preeti Shenoy

A blogger, who managed become India’s most celebrated Author with her six best sellers, listed among the Forbes List of 100 most influential celebrities of India (2013) edition.

The important thing is to choose a good publisher who believes in the book as much as you do and is willing to go the extra mile for marketing.

Blog regularly. Be genuine. Be Nice. Be yourself!

There are so many people who try to copy the personality of a successful blogger/writer. That’s a big put-off.

If the book doesn’t strike a chord or the reader finds the quality poor, he/she is not going to pick up another book by you.

- Preeti Shenoy: To read more, click here…

Purba Ray

A Bengali born in Delhi, who is unable to befriend people more interested in the number of bedrooms in her apartment. She vents her angst writing damning posts on her blog and praying no one reads them. But then people do read and relate to her so much so that she has been winner of numerous awards. She has contributed articles for IBN live, NRI Section of TOI and currently blogs for Huffington post.

Indian bloggers can make a difference. At a time when news is more of subversive, divisive propaganda and news channels a constant cacophony of misplaced indignation, we can be the voice of reason… The blogging community is yet to take their role as influencers seriously.

Bloggers can be the voice of the people, we can be the platform for debate.

As long as we wait for men to treat us as equals, we will never be empowered.

Never underestimate the power of your words, the reach of your blog.

- Purba Ray: To read more, click here…

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Shashi 

ॐ नमः शिवाय

Om Namah Shivaya

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TO READ INDIVIDUAL POSTS ON SPEAKERS, PLEASE CLICK ON THE NAME BELOW...

1) Christoff Trappe 2) Jeff Bullas 3) Arnab Ray 4) Preeti Shenoy 5) Purba Ray

CURTAIN RAISER BNLF IV : Preeti Shenoy - Keynote Speaker

“If the book doesn’t strike a chord or the reader finds the quality poor, he/she is not going to pick up another book by you.” - Preeti Shenoy

Preeti Shenoy is a keynote speaker “At Blog Now, Live Forever” - The Most Disruptive Conference on Blogging, conceptualized and hosted by IndiBlogger on 31st Oct - 1st Nov, Mumbai

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What is BNLF?

The Blog Now, Live Forever is an event, which is carefully constructed from the ground-up to give you a front seat to amazing insights into the world of blogging!

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Preeti Shenoy - A blogger, who managed become India’s most celebrated Author with her six best sellers, listed among the Forbes List of 100 most influential celebrities of India (2013) edition. She is also an Artist ( Portraits, Mixed media, paper quilling), Poet, Yoga-Buff, Ex-basketball player, Blogger, Dobe-owner, Nature lover, Ted X speaker and a Mother… and my blogger friends, this is how “Blog Now, Live Forever”  works. She is joining BNLF as key note speaker on Day 1 to tell you about her journey…

Apart from her family and friends, she loves reading, creating, learning. She says, “To me, all these activities I do are just extensions of each other. It is when words fail me I turn to art. They are not ‘deliberate’ pursuits. I am driven intensely by an inner need to express myself—and I use whatever form appeals to me at that point of time. But if you put a gun to my head and asked me to choose only one, I would probably choose art. Actually, writing. Wait, no---how can I choose?”

On a personal note, she says…

Coming soon...

If you have read my blog and met me in real life, you would find there is no variation. I have the same persona online and offline. I don’t pretend to be anything that I am not. Perhaps what people don’t come across would be my love for fitness and Ashtanga yoga, although I think I would have blogged about that too. I also am an urban farmer; into organic terrace farming and I grow my own vegetables.

Spending time with my loved ones makes me really happy. I am quite an introvert, though it doesn’t seem so from my blog. I do enjoy meeting people but I so need my solitude too.

“I am immensely grateful to be where I am today and happy that I have a job which I totally love and enjoy” - Preeti Shenoy

As many of the blogger’s do write, but they develop writer’s ‘Block’ when it comes to creating a buzz, so I asked her the inevitable question...

How to Market the Book

Marketing is really a combination of many things. I get many mails from readers, who tell me that my book has changed their lives, has made a difference to the way they live. Others tell me that there is simplicity and depth in my writing—something they find rare. Many men confess that they began seeing the women in their lives, in a new light after they read my books. I am glad that the stories I tell are able to make an impact on people. This, I think is one of the major factors in making a book click. There is only so much marketing that one can do. If the book doesn’t strike a chord or the reader finds the quality poor, he/she is not going to pick up another book by you.

In order to connect with the readers, one has to be genuinely interested in them! Else it just becomes fake and you can easily spot fakeness a mile away. Readers are not fools. So if you become active on the social media only when your book is about to come out, that will obviously not work. If you are genuinely interested in your reader, you will connect with them, no matter what!

"The important thing is to choose a good publisher who believes in the book as much as you do and is willing to go the extra mile for marketing". - Preeti Shenoy

On Women Empowerment

“There is a great divide between a rural and an urban woman. Recently I was a keynote speaker at the women managers’ convention of Madras Management Association. There were several women achievers, like the first woman sarpanch with an MBA, who hails from a ‘privileged’ background and yet has chosen to work in the village; Wing Commander Pooja Thakur, who led the guard of honour when Obama visited India; and my heart swelled with pride, hearing them. Yes, there are a lot of things that need to be changed for Women in India today, in order to make is safer and nicer for them. Mostly what has to be changed is the misogynistic mind-set of a few Indian men.”

On Advice To Bloggers

Blog regularly. Be genuine. Be Nice. Be yourself!

There are so many people who try to copy the personality of a successful blogger/writer. That’s a big put-off.

One should visit other blogs and leave comments but do NOT demand that they visit you back in turn. They will if they find your content interesting enough. Demanding reciprocation is a No-No. Take care of your grammar and punctuation. If you do not care about your writing, why should others?

On Blog Now Live Forever

The thing is when you are blogging; you are creating content that will exist forever. It is like a time capsule, which you can take to go back into that time. When I read my past blog-posts I can see for myself, what a long way I have travelled. Blogging for me has been something that changed my life, widened my perspective and my horizon endlessly, immeasurably and in a way, which I never thought possible.

“Blogging has made me live the life I thought was possible only in dreams.” - Preeti Shenoy

…and she is totally in love with India. In fact, when she was living in the UK, she had written a blog-post called “Phoren country—Desi Dil” and “Phir Bhi Dil Hai Hindustani"

So there you are friend, Key Note Speaker Preeti Shenoy - an inspiration to many of us blogger’s to live our dreams.

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Welcome to Mumbai and IndiBlogger, Preeti Shenoy, we look forward to a great learning experience with you at BNLF in Mumbai on 31st Oct - 1st Nov.

TO READ CURTAIN RAISER ON OTHER KEYNOTE SPEAKERS, PLEASE CLICK ON THE NAME BELOW...
1) Christoff Trappe 2) Jeff Bullas 3) Arnab Ray 4) Preeti Shenoy 5) Purba Ray

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Shashi 

ॐ नमः शिवाय

Om Namah Shivaya

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Curtain Raiser III - Arnab Ray       Curtain Raiser V: Purba Ray